Edit ModuleShow Tags
Edit ModuleShow Tags

Sales & Marketing

5 acting tips for more confident presentations

Don’t let confidence elude you during your presentation. Use these five acting techniques to deliver a presentation that reassures your prospect they are making the right decision.

Category experience – The most (or least) important thing

The insight here is that these consultancies are selling the niche target methodology because it is better for agencies. It’s simply advice for agencies on how to get hired more often, and grow agency revenue. However, it’s not necessarily the best solution for brands.

How to build a culture of giving in Colorado

Here's why charitable giving and a generous spirit are good for your business' bottom line.

Should you put dates on your resume?

For clients who have been in the professional world for a number years, take off dates and add a section on their resume that summarizes: “Positions prior to 2002.”

Authenticity is not a sales strategy

The buzzword, authentic, does not alone get the job done when it comes to selling.

Occupancy flat, revenues up in western mountain destinations

According to Denver-based DestiMetrics’ monthly Mountain Market Briefing, snow remains in springtime forecasts, however, less than a month remains of the 2016-17 booking season.

The eight best stock photo collections for your brand

Stock photography doesn’t have to dissolve your identity. It can reflect a company’s work ethic, time investment and attention to detail.

Salespeople: How to avoid the dreaded “Just following up” emails

Do you want to differentiate yourself, stand out and rise above the noise? One easy, shockingly simple and sure-fire way that will put you miles ahead of many professionals in your industry is: Communicate differently.

A brand evolution: An insider look at repositioning

Repositioning a brand can drive business, increase retention and improve overall audience perception. Despite the somewhat involved process, the upsides of a repositioning process far outweigh the relatively small investments of time and energy.

Do you know how to use humor in your B2B pitch?

There are many great reasons to use humor in your pitch or presentation with a prospect. But using humor in your pitch is not without risk, so be smart about exposing your funny side by following these seven tips.

Why no one is buying what you're selling

I believe that you can sell without being aggressive. You can sell without being pushy or salesy. You can sell without using slimy or sleazy tactics. And you can sell without selling your soul. But it is impossible to sell without selling.

How to sell the feeling and close the sale

You may have the greatest products, services or solutions in the world. But if you don’t appeal to your prospects on an emotional level, you’re just another person trying to sell them something.
Edit ModuleEdit ModuleShow Tags
Edit ModuleShow Tags Edit ModuleShow Tags
Edit ModuleShow Tags Edit ModuleShow Tags
Edit ModuleShow Tags Edit ModuleShow Tags