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Sales & Marketing

Luxury Brands Are On Fire

Unlock the secrets to build a successful luxury brand.

How Can Local Non-Retail Businesses Get Involved in Small Business Saturday?

Contractors, accountants, mechanics and other service providers are just as important to our local economies, so why shouldn’t they get involved in the festivities, Saturday, November, 25, 2017.

Seven Questions to Ask Before You Hire a Web Designer

Despite how critical that website conversion is, the primary drivers of web development are often how it looks – or worse, what it costs.

Selling Without Selling is NOT Possible

Selling is required on the path to prosperity.

6 Account Management Hints for Sales Success

Some valuable tips from experienced sales experts that will be helpful for account managers to be more efficient on the job.

Do You Know What the Secret Sauce in SoulCycle is?

How could we develop a community (or multiple communities) that would allow people to connect and learn while allowing us to deepen the relationships, educate and monetize that community?

If You Build It, They'll Hopefully Keep Coming

Though 19-34-year-olds are shape-shifting the landscape of traditional business practices, business transactions need to cater to both the new and old schools of thought.

Attract Top Talent with an Employment Branding Strategy

Employer branding, which was barely on any organization’s radar a decade ago, is now one of the top trending issues within the C-Suite, as companies struggle to find and keep high-level workers in a tightening labor market.

Branding a Startup – Bring in the Pros or DIY?

In many cases a strong brand is the difference between a company taking off or losing steam. If you’re not ready to hire an agency of record, you can certainly request a consultation, or do project work.

How B2B Buyers Find Successful Tech Solutions

Find the model channel mix that suits your target market and gets your messaging right.

Why Influencer Campaigns Matter for Brands Big and Small

When executed properly, influencer campaigns can have a huge impact on public awareness of your brand, and, ultimately, on your business’ bottom line.

7 stress-busting strategies for salespeople

In short, high-stress levels among your sales team can lead to unmet targets and decreasing sales figures, which can trigger even more stress. Before you know it, you’ll have a burned out sales force and a company on the verge of collapse. It’s a vicious cycle — and decisive steps need to be taken to stop it.
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