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What millennials need to know about finances

Here are some tips for those just starting out on a financial path.

The 12 brand archetypes – Which is yours?

What we often fail to realize is connections are just relationships. If you aren’t clear about who you are, no one is going to be interested in you. It’s critical you understand your brand, and how you should start a relationship with your customers.

Social media: Trust your strategists or summer employees?

l media is one of your brand’s most direct touch points with customers. It’s quickly becoming an arm of many brands’ customer service departments, as social media managers are frequently on the front lines when complaints or reports surface on social media. Plus, the content a brand proactively pushes out clearly shapes public perception.

Where to turn when the bank declines your small business loan

Bonfire Brewing was growing so quickly it was tough to keep up with demand and needed to invest in more tanks. Unsurprisingly, the 80 tanks he needed came with a hefty price tag.

The fiduciary rule explained – How will it affect retirement?

The new fiduciary rule will also require a formal documented analysis if an advisor is recommending a client rollover their 401(k) balance to an IRA.

For superior investment returns, try radical simplicity

Reduce the number of investment fund choices available to participants and educate/steer them to equity index funds

5 acting tips for more confident presentations

Don’t let confidence elude you during your presentation. Use these five acting techniques to deliver a presentation that reassures your prospect they are making the right decision.

Financial empowerment, let alone literacy, takes a village

Given that April is Financial Literacy Month, it is the perfect time to step back, recognize the scope of this challenge and increase our efforts to improve financial well-being in our community.

Category experience – The most (or least) important thing

The insight here is that these consultancies are selling the niche target methodology because it is better for agencies. It’s simply advice for agencies on how to get hired more often, and grow agency revenue. However, it’s not necessarily the best solution for brands.

Making the most of your 2016 tax refund

Your tax refund can be a meaningful sum of money that can make a difference in a household’s finances. When considering what to do with your tax refund, remember to be mindful. Here are some priorities for thoughtful ways to spend your tax refund.

How to build a culture of giving in Colorado

Here's why charitable giving and a generous spirit are good for your business' bottom line.

Money matters – Top financial myths debunked

It's time to set the record straight and put an end to some of the most common financial misconceptions out there.
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