Calendar

Daniels Executive Education: Digital Marketing

Date/Time

Nov 29, 2017 to Dec 1, 2017
08:30 AM until 03:30 PM

Description

DIGITAL MARKETING

Digital Marketing is more expansive than ever and the landscape is changing rapidly.  You must have a strategy to address the current trends. Artificial Intelligence, Augmented Reality and Big Data are transforming every business and we will show you how to utilize digital marketing to address this digital transformation.

During this three-day workshop we will look at the interplay between Digital Consumer Behavior, Social Media (including B2B), Mobile Marketing, Artificial Intelligence, Search Engine Optimization/Marketing, Digital Advertising, and Emerging Online Communities so that you can develop authentic digital marketing strategies that embrace this dramatic business shift.

WORKSHOP BENEFITS

  • Increase revenue through Social Media and Mobile Marketing
  • Develop practical applications to incorporate Artificial Intelligence and Search into your business
  • Create digital strategies to tap into the Emerging Online Communities to build brand depth
  • Update your business model to incorporate the arrival of One-to-One Marketing

https://www.regonline.com/DigiMarketing_F17

Cost

Non-Credit: $1,500; 2 Graduate Level Credits: $2,640 (discounts available)

Location

View map University of Denver
2044 E. Evans Ave
Denver, CO

Additional Information

Sponsor

Daniels College of Business - Executive Education

Phone

303-871-3676

Contact name

Molly Robertson

Contact email

molly.robertson@du.edu

We make every effort to ensure the accuracy of this information. However, you should always call ahead to confirm dates, times, location, and other information.

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