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Posted: December 29, 2011

Burn your résumé!

Six reasons why it doesn't help your job hunt

By John Heckers

Did you know that you have a less than 1 in 500 chance of getting a job through the sending of an unsolicited résumé? Did you know that your chances of getting employed through a job board are about the same or less? So why do people spend so much time and money on their résumés? Here are some reasons:

1). Superstition. Having a well-tweaked résumé is sort of like having a rabbit's foot. People believe at their core that their résumé will help them get an interview, even though they, when they were managers, never hired someone from a résumé. So why do they believe, now that they're on the job market, that hiring authorities care about their résumé? Pure superstition.

2). Laziness. It is far easier to sit at home and play with one's résumé than it is to go out and network and look for jobs in other effective ways.

3). Propaganda. Career coaches and résumé writers tell people that it is important to have a great résumé. In fact, most of my clients only use a résumé far into the interviewing process when most decisions have already been made.

4). Delusion. Fiddling with your résumé can make you think that you're doing something on your job search. But that's like saying that shooting hoops in your driveway is an NBA game. Unfortunately, because this makes you feel like you're doing something with your job search, you get a warm, fuzzy feeling that keeps you from actually doing anything on your job search.

Why don't résumés work? Here are some reasons:

1). Sending an unsolicited résumé is the equivalent of the junk mail or SPAM you get. You don't pay much attention to it.

2). Résumés go straight to H.R. You don't want to get lost in the black hole that is the H.R. department. Very little escapes H.R. In fact, as I've said elsewhere, H.R. can be an executive's worse enemy.

3). Most résumés wind up as landfill (or in the "trash" folder on someone's system). Few executives actually read the résumés that come to them.

4). Résumés are annoying as all get out. Even if you're looking for someone, wading through the effluvium to find the one résumé that has something that looks like a qualification is something that most managers and executives just don't have time for. So, they fob it off (this is euphemistically called "delegation") to an admin, H.R. or even an intern. Since these people don't usually know exactly what the exec is looking for, they look for key words. This is a truly terrible way to screen for qualified people.

5). Most bosses never will see your résumé. Let's pretend that you somehow dump your warp core and generate enough momentum, like the Starship Enterprise, to escape the H.R. black hole and make it to the boss's office. They have admins, folks. Their admins open and screen their mail. It is unlikely that the admin, if she values her job, will pass your résumé on to her boss unless the boss is expecting it and tells the admin to pass it through.

6). It is assumed that most résumés don't tell the whole truth. Maybe yours does, but most résumés bear a strange resemblance to science fiction. Because this is true of so many résumés, most bosses assume that it is true of yours.

Everyone who is unemployed wants a shortcut to getting a job. I'm sorry, but there isn't one. Headhunters don't have very many jobs these days. Résumé sending is useless. Job boards rarely land anyone in the upper-echelons jobs. (Click here to see how one major firm bamboozles executive job seekers.) Transition coaches can certainly help with getting you a network, learning to network well and with interview prep, but the ugly truth is that finding a job is going to require you to wear out the soles of your shoes and network - both in person and on-line - but mostly in person. Anyone who tells you differently is lying to you, even if that person is yourself.

No one likes to job hunt. It is frustrating and thankless work. But don't compound the sense of frustration by sending résumé after résumé into cyberspace where no one can hear you scream. Do what works, which is highly effective and well-planned networking.

Want to find out what works? Join John & Nicole Heckers and Nicole Raphael for "Burn Your Résumé (And Do What Works Instead)" on Monday, June 27 at the Denver Athletic Club. All career titles are welcome at this event. Vendors are not. For more information, please go here.
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John Heckers, MA, CPC, BCPC is an Executive Transition Coach and Executive Coach in Denver, Colorado with 30 years of experience in helping people with their careers. Please join in the discussion below or contact him privately at jheckers@heckersdev.com. Can't get enough Heckers? Sign up for our free "Career Tip of the Week" here and read John's executive blog here .

Enjoy this article? Sign up to get ColoradoBiz Exclusives. The opinions expressed in this article are solely that of the author and do not represent ColoradoBiz magazine. Comments on articles will be removed if they include personal attacks.

Readers Respond

Clare, an outstanding reply. By John Wray on 2011 12 31
I was an employment counselor at one time and heard from both sides of the aisle re: what employers are looking for and what employees want from a j.o.b. (just over broke), or better yet, what they have to 'give' to a job. If you're talking a career, that's another story and in this case it ought to be something you're truly passionate about, otherwise you're spinning your wheels and before you know it, you're 60 yrs old and wondering what the hell happened to your life. You won't be happy doing something you don't want or like, so get focused and go after what you truly love and in the majority of cases, you will be successful. A corporate trainer once told me to take money out of the equation and what would you do? Not to say money is not important, but the main focus should be on what you would do even if you weren't being paid to do it. What do you find yourself thinking about or doing most of the time? That's a clue right there. We all know people who absolutely love their jobs or careers and you just want to be around them and support what they're doing. You also know what it's like to be around someone who hates their job and it shows in their attitude, their job performance, and their bottom line. Frankly, you don't want to be anywhere around this person nor would you want to hire them. Everyone working for you reflects on you. YOU ARE the people that work w/you. The oft-used excuse of 'that's all there is' or 'I'm not capable of doing anything else' or 'I don't have the skill sets or experience' is all bull-crap. In all my 56 yrs. I have gotten almost every job I set my sights on by being the person (employee) they wanted to hire. Being versatile and able to do a lot of things well and most of all having people and social skills to get along and be a team player is key. If you're positive (yes, smile!), and are a good role model, people will want to hire you and keep you. No one likes a Debby Downer around them at work and these people are often the first to go when layoffs or firings occur. Trust me, I've seen this on more than one occasion, even when the more positive employee has less skill sets than the negative person. Bottom line, it's who you know, being in the right place at the right time, and being goal-oriented w/visualizing yourself in that position as a way to get the job. This isn't pollyannish as some of you may think, and it's not rocket science, to use an old cliche'. "People don't care how much you know until they know how much you care". Yeah, it's great that you're technologically advanced and have a few letters after your name w/degrees up the yin/yang, but how are you as a person? Do you get along w/others? Do people enjoy being around you? Do you like yourself? Look in the mirror. Do you like what you see? Need to drop 20# and get in shape? What's your wardrobe like? Do you smell fresh and clean and I'm not talking about cologne and perfume which are turnoffs these days w/many people being sensitive to scents. Employers and sales prospects are much more drawn to healthy, happy people. I've owned my own business w/my husband for the past 22 yrs and have worked for the 'man' many years prior. Being self-employed is probably the most challenging, yet satisfying work I've ever done. Have been self-employed before and imo it's the way to go if you can work w/o someone telling you what to do or when to clock in and clock out. My neighbors, who are in their late 20's, are accountants for a big 8 firm and they get up at 4:30 in the a.m. to be at work by 5:30-6:00. They come home at 8:00-8:30 at night and they are totally burned out. Being on salary means their bosses can expect them to work early to late hours w/o question. No thanks. W/two kids, who are now in college, having flexibility throughout their lives was important, i.e. school plays, class trips, vacations, sick days, etc. Wouldn't trade it for the world and the money we've made over the years, despite increased competition and less of a pie for us to work from, has been very worthwhile. Sure we've had out ups and downs, but that goes w/the territory. To this day I couldn't imagine working for anyone but myself, and I'm very disciplined when it comes to making the rounds, following up w/contacts, sending thank you notes, e-mail and handwritten, giving gifts to those who are my best customers, and most of all, developing friendships along the way which have been very rewarding. This is what it's all about...people helping people and when you help others, you help yourself. Never forget, the customer is the most important person in the room and remember things about them and have them remember things about you. It's all about developing relationships, bottom line. Despite the many competitors we have, the majority of our customers say they prefer to do business w/us because of 'who we are' and because they genuinely like us, period. By Clare on 2011 12 30
John, I am the co-owner of a small business in Englewood. I've been reading your articles over the past 6-7 months and look forward to them each time. You provide good information and know how to get to the point. If I were looking for a job, you'd be the guy I would turn to. By Diane Kraft on 2011 12 29
The above post makes John's case. You throw away a resume because of a misspelled word or grammatical error. I might as well throw it away or burn it myself. At least then I can be warm. I became a boss to avoid people who have silly ways of doing their job. Hey I like a guy who can spell and write as much as the next. I look at every resume that comes to my office and answer it. I agree some are less professional than others but they are connected to people. A 5 second e-mail is the least one can do. If I had an HR department (which I have) I'd make it a job requirement that HR Jack Wagons did the same. By Doug McIntire on 2011 12 29
Yes Jeff, contact is the key as I tried to stress. You have to get out and talk to people in a variety of places and variety of ways. I do like a resume after that for summation purposes and use it to check out employment lapses and to get references to check with. I especially check out employment dates for truthfulness By John on 2011 07 01
Speaking as one who has seen and spoken with hundreds of executives in transition (through the 905 South (Metro Denver) Networking Group, which I co-founded), I am generally in agreement with Mr. Heckers' position. Just as one can be struck by lighting while working outdoors, or purchase a winning lottery ticket, there are times when job-seekers can reach employment Nirvana by submitting a resume through "channels". I suspect those are the exceptions that prove the rule. The central point(and crux of the article)however, is that the BEST way to find an appropriate position is to locate, create and cultivate relationships with those who either can influence the decision-maker, or who are, in fact, the decision-maker themselves. This is an ages-old approach, which some might denigrate as perpetuating an "old-boys" (or girls) network, but the reality is that people who make hiring decisions prefer to hire people they know and like, and with whom they can envision an effective working relationship. By Jeffrey Herzfeld on 2011 07 01
I've been hiring and firing for 40 years as an ACTUAL boss. I couldn't disagree with John H more. Business after hours IS one of the best and I can speak from DECADES of experience. MOST of the people that I've hired had a job and I learned of it from a variety of sources. In fact, I help people who are looking for work because I make sales calls on their prospective new employers. Of course they have to trust that I won't be specific and will simply tell them who to contact. You don't make that kind of contact without getting out and talking to people. By John on 2011 06 30
Joey -- I would be VERY careful about looking for a job while you have one. There are ways to do it, and that might be the subject of an article in the near future. But, for now, call me at 720.581.4301 and let's chat. I promise not to try to sell you anything. But I'm happy to chat with you, either on phone or in person to discuss how to do this. There are many ways of QUIETLY working a network so that it doesn't get back to your boss. I would not go to the Business After Hours events. That could be pretty risky in your current situation. I look forward to talking with you soon. By John Heckers, MA, CPC, BCPC on 2011 06 30
the Chamber of Commerce has "business after hours" and such things that are great for networking. Many jobs are found at charitable org meetings because there, you are immediately designated as someone who is involved. It's okay to look for work WHILE you have a job but simply be honest about it. Actually I'm more likely to listen to someone who's working than not. Good luck By John on 2011 06 30
OK, I completely agree with your feelings on networking. However, do you have tips on how to network, how to "advertise" yourself to companies/contacts that you're looking for a job? Is there a good way to seek networking events in Denver? Additionally, it's touchy to search for a new job while you currently hold one, what is appropriate demeanor considering that? By Joey on 2011 06 30

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