Edit ModuleShow Tags

Colorado Companies to Watch spotlight: 34 Degrees


Published:

(Editor's note: Each week, we're profiling one of this year's 50 Colorado Companies to Watch winners. This week's featured company: 34 Degrees.)

www.34-degrees.com

Snapshot: Denver-based 34 Degrees produces a crispbread cracker using all-natural ingredients in savory flavors (natural, sesame, rosemary, black pepper and whole grain) and sweet flavors (caramel, chocolate, cinnamon and graham). They are sold at Whole Foods Market, King Soopers, Costco, Walmart and specialty stores. Revenues grew 28 percent last year. The company projects 58 percent growth this year.

Leadership: President Craig Lieberman founded the company in 2003.

Work force: 34 Degrees employs six people and expects to expand to nine this year.

Pivotal moment: In 2007, 34 Degrees began manufacturing its crispbread crackers in Colorado rather than importing them from Australia. The decision involved buying an expensive oven but gave the company the ability to develop new products.

Technological edge: Three ovens manufactured in Germany produce 34 Degrees’ unique, wafer-thin cracker.

Company culture: The six-member corporate team "has ultimate control over product development, marketing strategy and sales." Its charity work includes in-kind donations and volunteer hours at the Food Bank of the Rockies and cash donations to Cooking Matters of Colorado.

Edit Module
the staff of ColoradoBiz

Get more content like this: Subscribe to the magazine | Sign up for our Free e-newsletter

Edit ModuleShow Tags

Archive »Related Articles

First of its kind data test bed supports Colorado health innovation

Key solutions to the health care conundrum appear to be innovation and entrepreneurship.

Post-Father's Day influence and inspiration

In honor of both Father’s Day and Mother’s Day, my wish is that everyone has someone in their life as influential as my dad has been in my life.

Colorado M&As highlight need for business succession plans

A business succession plan is important to have in place as early as possible in the life of the business.
Edit ModuleShow Tags
Edit ModuleEdit ModuleShow Tags
Edit ModuleShow Tags Edit ModuleShow Tags
Edit ModuleShow Tags Edit ModuleShow Tags
Edit ModuleShow Tags Edit ModuleShow Tags
Edit Module