Colorado Companies to Watch spotlight: Lightning Eliminators & Consultants Inc.
Snapshot: Lightning Eliminators & Consultants provides lightning prevention and lightning protection products, solutions and services, grounding-systems engineering, surge-protection design as well as consulting in more than 60 countries and throughout the U.S. LEC Global has implemented its solutions in the petrochemical, oil and gas, biochemical, information technologies, nuclear energy, utilities and manufacturing and transportation industries.
Leadership: Avram Saunders has been president and CEO since 2008. Roy Carpenter founded the company in 1971.
Work force: The company ended last year with 28 ½ full-time-equivalent employees and expects to add one more this year.
Competitive Edge: LEC does not have heavy competition as it is the only company that boasts a complete lightning prevention solution. Some competition exists in specific areas such as lightning rod manufacturing.
Growth curve: The company’s year-over-year revenues surged 45 percent in 2010 and grew another 7 percent last year. It projects a gain of 10 percent in 2012.
Innovation: LEC has 12 patented products or systems.
Marketing approach: As a small company with limited resources, LEC has targeted the most lucrative verticals: gas and oil; utilities and power. It also has targeted countries with an abundance of potential business and where LEC can get the most support from U.S. local and federal agencies. LEC focuses its efforts on its website, online advertising and search-engine marketing.