Posted: August 04, 2011
Your health care biz’s economy: gloom or boom?
Perspective is everythingTeri Karjala
For several years the media has emphasized the economic state as one in recession. As a result, casual conversation has transformed into doom and gloom about the economy. Contrary to popular belief, I am in the midst of an economic boom!
So what is my evidence that I'm living in an economic boom? If you take a moment to look around you, new construction continues, schools are blossoming and new businesses open their doors each and every day.
No, I'm not delusional. I know that many businesses have closed their doors, but according to SBA.gov, the average turnaround for entry and exit out of the business world is 10 percent, meaning 10 percent enter the market and 10 percent close. Are we truly in a recession or are we just maintaining the static state we've always been in, only this time our perspective has changed? Simply put: Is your glass half empty or is it half full?
If it's empty, maybe the doom and gloom applies to you and you're content living in a world of lack and despair. I choose to live in a realm where my glass is half full and continues to grow. I've been criticized for being an optimist, but play with the concept yourself and see what shifts you experience. Shifting your thinking ultimately changes your perspective. Meaning, instead of dreading the meeting, feeling frustrated, upset and defeated, show up with a new perspective. A new perspective screaming of energy, confidence and compassion dedicated to having a great meeting. You will be amazed in the difference of how the world reacts to you.
I enjoy learning about the brain and how it functions. Over the years I've discovered the "Reticular Activation System" also known as RAS. RAS is an element of the brain that acts as a filter monitoring what you think is important and what you don't, in order to bring forth certain evidence to you. This evidence can be positive or negative. For example, let's look at all of the mayhem experienced by a person who states "Bad things always happen in 3's." On the other hand, let's look at life from the perspective of the person who wins all the time. Better yet, have you ever bought a new car and never noticed any around, but as soon as you started driving you're surrounded by the same car? This is a prime example of RAS at work. In a nutshell, RAS is the basis of the law of attraction. We get what we focus on, we create what we think and, ultimately, RAS just helps this process along (http://www.livethepower.com/blog/3002/01/the-universal-law-of-attraction/).
My RAS is so much at work that I see my client list growing and referrals increasing to the point I've been able to add to my staff in the arena of marketing and development. I find myself and my practice as one of the few counseling centers engaged in social media marketing. I can afford to be social because I'm living in an economic boom!
I don't want to sound heartless to those who have exited the market. However, I do want you to stay encouraged. Now is an awesome time to shift your perspective. Take a moment to grieve over what has happened and then feel excited about the opportunity to venture onto bigger and better horizons. Your exit should be viewed as a stepping stone to further your education or enter into a new spectrum that exudes passion and fulfillment.
Still not convinced? I'm okay with that. But if you're ready to shift your perspective, here are some great resources. These books talk directly about the fact that what we hold in our mind directly not only influences but directly impacts our world.
Think and Grow Rich, Napoleon Hill
The Magic of Thinking Big, David J. Schwartz
Psycho Cybernetics, Maxwell Maltz
Teri Karjala, owner of Creative Counseling center, LLC, maintains a private practice that not only provides counseling services; but also offers training in the community. Teri has worked in the field for the past 10 years servicing children, adolescents and adults who have experienced trauma. Teri's passion is to inspire and empower clients to live a life of hope, harmony and happiness. Teri loves spending time with her family, being outdoors in the beautiful Colorado weather, taking part in new adventures, listening to books on CD, and celebrating life. To find more about Teri, visit www.creativecounselingcenter.com.
Teri Karjala is owner of the Creative Counseling Center, LLC, as well as Talking With Teri, LLC. Teri’s passion for the business aspects of owning and maintaining a business has made her a sought out coach by others in the helping fields. She is a regular columnist for ColoradoBiz Magazine and speaks to therapists across the nation in building their thriving practice. Recently she has released her “How to Live Deliciously” Creative Journal Series to help inspire and empower adults, teens, and children. These are available in print at www.talkingwithteri.com.