Paula Berg

Paula Berg is the new Digital Media Leader at Linhart PR, a national public relations and corporate communications counseling firm based in Denver, where she specializes in social media strategy, integration, infrastructure and crisis management. Paula earned her social media stripes at Southwest Airlines, where she served as the company's first Manager of Emerging Media, responsible for the development of the airlines' now acclaimed online communication and social media strategy. Prior to her work in social media, Paula was a company spokesperson with emphasis on media relations and reputation management. Paula also supervised on-location production of Airline!, Southwest's reality series for the A&E Television Network. Contact her at


Articles by Paula Berg

Top 10 reasons to engage employees through social media
Give your business a competitive advantage

Best of the web: Why every brand-conscious business should blog

Top six reasons why every brand should blog
Try telling your side of the story without one

Switching into social media crisis mode
Turning lemons into lemonade

Five great tips for dealing with the deluge of news
There's so much online, and it never stops coming

Six hot tips for starting a social media revolution
It can transform your corporate communications

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