Web Exclusives

August 27, 2014

Sell the way your customer buys

No connection, no sale

By Liz Wendling

Countless hours and thousands of dollars are spent on developing strategies and presentations to entice, influence, inspire, motivate or convince a potential customer to say “yes.” These days a sales call or sales meeting is too expensive to waste. With competition increasing at an accelerating rate, salespeople on the front lines need new methods for connecting and selling. They need to know and understand why people really buy. This old and true statement from Zig Ziglar sums it up. “Customers buy for their reasons, not yours.” Great salespeople know that the most

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August 27, 2014

Big change is coming to credit/debit cards

Is your business ready for the liability shift?

By Jeffrey R. Leventhal

Beginning in October 2015, merchants, card issuers and payment processors must comply with new technical requirements (known as the EMV standard) for debit and credit cards and the accompanying point of sale (POS) infrastructure, or risk being held responsible for the cost of fraudulent in-person transactions. The United States is the last major world economy to adopt these new standards. What is the new EMV standard? Named after its original creators (Europay, MasterCard and Visa), the EMV standard requires smart chip technology to be embedded in payment cards, and also requires

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August 26, 2014

Five remedies for negative rumination

Let go of cud-chewing

By Lauren Miller

What is rumination? One of my favorite definitions can be found on Wikipedia, which describes rumination as "compulsively focused attention on symptoms of one's distress and on its possible causes and consequences as opposed to its solutions." Rumination flows from an unsatisfied state of being and is often fueled by our self -judgments due to unmet goals or perceived failures in life. Remember, failure is simply a label we place on undesirable outcomes. Ruminating is something we do in our mind over past negative events that evoke undesirable feelings and emotions. Cows ruminate.

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August 26, 2014

Executive wheels: The VW enigma

All I can say is, "Why?"

By Jeff Rundles

2014 VW CC R-LINE Volkswagen is an enigma. It’s one of the most iconic brands in the US, having taken hold of the Baby Boomer Generation with the Beetle way back in the ‘60s, and it has two of the most venerable models on the market in the Jetta and the Passat. But in the last few years, sales have continually fallen, and the German carmaker’s market share in each of the main categories – e.g., compact cars for the Jetta and mid-sized car for the Passat – also are falling. Part of the problem, as I see it, is its failure to stay on top of the rapidly

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August 26, 2014

COCTW 2014: Technology & information

By Mike Taylor

TECHNOLOGY & INFORMATION booj booj.com Lakewood Portrait: Web design and complex development specialist booj, founded in 2005, powers the technology behind large business platforms, including The Enterprise Network and Waste Management. Major Moment: From the outset, booj offered clients exclusivity in each market and only partnered with independent real estate brokerages. This helped create a network of companies to combat the franchises in their markets while still flying their own flag. The model fosters communication and camaraderie far beyond a traditional

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August 25, 2014

Five tips to help conquer your mountain

Persistence pays off

By Theresa M. Szczurek

Have you ever climbed a mountain? There's nothing better than standing on top of the world with a 360-degree majestic view. From here, you can see forever, and this is one of the real rewards. Of course, there are many other rewards, including getting physically and mentally stronger from challenging yourself, receiving positive feedback in knowing you can accomplish a big goal, gaining confidence in your abilities, spending time with friends, learning to make good decisions along the way and enjoying the journey. Everyone has a mountain to climb in life. Building your business,

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August 25, 2014

Shocker: Financial reporting just got easier

Two FASB changes help startups, RE and oil & gas

By Jim Brendel

I’m a CPA, and I’m here to tell you financial reporting became simpler and easier to use in two significant areas. Yes, I realize you’re not used to hearing that from your accountant or auditor. That’s understandable, as it seems that each effort during the past several years to make financial reporting simpler in practice actually made it more complex and expensive. Companies have complained for years about having to mark to market assets and record differences in values on the income statement. In addition, consolidation rules have expanded to encompass more

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