Edit ModuleShow Tags

Young Pro David Dragoo Takes Something Good and Makes it Better

GenXYZ finalist, president of Mayfly Outdoors jump-starts economic development on the Western Slope


Published:

DAVID DRAGOO, 32

PRESIDENT, MAYFLY OUTDOORS

David Dragoo says he’s inspired by the explorers —“the people who demand the best gear so they can go and conquer the most demanding places on Earth, making their own adventure and finding out what kind of person they are.” The kind of person Dragoo is, says wife Heidi, is someone who “understands that innovation is the ability to see around corners and to take something good and make it better.”

Dragoo has reinvented his manufacturing practices to achieve lower production costs and faster time-to-market for new products. Some of these practices include introduction of product platforming to utilize similar components across multiple brands, introduction of product development cycles to streamline the new product development process and the introduction of new machine tools bringing “lights-out, one-touch” manufacturing to the factory. In 2016, his businesses, which include fly-fishing brands Abel and Ross Reels, had a combined 15 percent gross margin—on track to triple this year.


ADVENTURE UNLEASHED THANKS TO SERIOUS RECREATION BUSINESS


Dragoo’s collaboration with local government has helped jump-start economic development on the Western Slope through the Colorado Outdoors project, a 164-acre revitalization of the northern end of Montrose encompassing 1.5 miles of the Uncompahgre River. “We needed meaningful partnerships, and we had to motivate and inspire our local taxing bodies and dozens of smaller groups to contribute to a new vision,” Dragoo says. “Not an easy task—but we were up for it.”

Edit Module
Lisa Ryckman

Lisa Ryckman is ColoradoBiz's managing editor. Contact her at lryckman@cobizmag.com.

Get more content like this: Subscribe to the magazine | Sign up for our Free e-newsletter

Edit ModuleShow Tags

Archive »Related Articles

JPMorgan Chase Fuels Business Nonprofits With Investment

The firm invested $630,000 in three Colorado nonprofits — The Commons on Champa, DreamSpring and Mi Casa Resource Center — that are supporting Denver’s underserved entrepreneurs and small business community.

Mindfulness and Its Proven Impact on Loneliness

Incorporating “mindfulness” practices into your life can have a wide range of positive health benefits like improving your memory, sleep and immune system, along with reducing feelings of loneliness, stress and increasing compassion toward others and yourself.

InboxLab Takes On the Content Revolution Starting at the Inbox

Founder and CEO Nicholas Pardon says he sees the inbox as the first and last frontier of online media. And marketers, he says, don't always understand it.
Edit ModuleShow Tags
Edit ModuleEdit ModuleShow Tags
Edit ModuleShow Tags Edit ModuleShow Tags
Edit ModuleShow Tags Edit ModuleShow Tags
Edit ModuleShow Tags Edit ModuleShow Tags