A Peek Inside the Brain of Dan Corken

Assistant vice president and executive producer of Crispin Porter Bogusky named top young pro



If you’ve seen Domino Pizza’s “Paving for Pizza” campaign, you’ve gotten a peek inside the brain of Dan Corken, the leader of a team of wildly creative interactive producers. “Dan has brought a wide variety of seemingly impossible projects to life,” co-worker David Whitney says.

Corken built partnerships with local governments across the country to breathe life into the Domino’s paving campaign, which launched in June to national acclaim. Domino’s customers nominated more than 137,000 potential paving sites from 15,275 different zip codes. Due to the overwhelming response, Domino’s and CPB just announced this August that they would expand the program and help pave a community in each of the 50 states. Paving has already taken place in five communities with more planned in the coming months, including New Orleans and Jackson, Mississippi, among others. Recognizing his work on the Paving for Pizza initiative, the ELGL (Engaging Local Government Leaders) conference asked Dan to speak this past May about how corporations and small communities can better work together for civic improvement.

Categories: GenXYZ