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Posted: June 19, 2010

A Greater Good Graduation celebrates ‘green’ entrepreneurs

Program promotes 'triple bottom line' businesses

Randi Abels

The Greater Good Academy is celebrating the graduation of the first group to go through its eight-week training program with a public event, showing off all that the graduates have learned. 

“The Academy emphasized the link between environmental, social, and financial responsibility,” said Richard Eidlin, founder and CEO of the Progress Group, which organized the program. “The graduation will have the same focus.”

The graduation on Tuesday at Mi Casa Resource Center in Denver will include presentations about the Greater Good Academy’s focus, as well speeches on the economic development issues specific to Denver and what it means to be a socially responsible business. Gov. Bill Ritter is scheduled to speak about the importance of civic-minded businesses, and five of the businesses graduating from the Academy will present their “triple-bottom-line” business plans.

The academy began April 20 with 14 entrepreneurs from the Denver metro area. Throughout the weeks of training, the businesses involved participated in sessions on business planning, environmental stewardship and sustainability, community relations, financial planning, marketing and public relations, and more.

A standout moment for Eidlin was when the businesses learned how to price their services and looked at profit-loss statements. “It was such an ‘a-ha!’ moment for the students,” he said.

Even though these businesses are graduating, they will still be connected to the Greater Good Academy through mentors and workshops.  The mentors will stay with these businesses until August, Eidlin said. He said he hopes they will return for the next Greater Good Academy, starting Sept. 21, along with other new mentors.

The public showcase will take place at the Mi Casa Resource Center on Tuesday, June 22, from 9 a.m. to 1 p.m. To learn more about this event, and the Greater Good Academy, go to

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Randi Abels is a ColoradoBiz intern.

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Readers Respond

I am one of those first graduates and quite proud of it! Richard is an incredible community steward and put together one of the best curriculum's I've encountered. As Colorado is a leader in the TBL movement, I would encourage anyone and everyone to get involved - as a student, mentor or guest instructor. And no, he didn't ask me to say a thing! By Nikki Jackson on 2010 06 22

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