Recent Articles from John Metzger
Driverless Cars in a Dumbed Down World
Drivers have already become more passive with increased reliance on improved safety technology
Corporate crisis: Drama on the big screen
“A Price Worth Paying?” was created by global corporate specialist and has all the bells and whistles of a professionally made movie you’d see in the theater.
Long live equity crowdfunding…
Ever curl up by the fire in your favorite pajamas with a good book on securities law? Though quaint at first, the dense 1930s legalese gets old fast in any attempt to comprehend the statutes that stifle entrepreneurs to this day.
Brand-building 101 — website edition
Good brands take the time to research their target demographic and create an online experience for that audience based on their perceived expectations. Great brands will exceed those expectations by keeping everything in mind from design best practices to cultural trends, to search engine optimiza...