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What are Your SEO Content Gaps? Plus, 3 Ways to Fix Them
An SEO content gaps analysis is all about identifying topics and additional content that may be missing from your existing content library. This will assist you in identifying new opportunities in your content marketing strategy and improving your SEO. Content analysis also allows you to build successful content strategies that [...]
Open for Business — Four Priorities for Maintaining Colorado’s Economic Competitiveness
It’s easy to forget that Colorado businesses aren’t buildings, they are real people — employees, business owners, suppliers, investors — that make up the foundation of Colorado’s economic success. It’s also easy to forget that the economic concerns affecting individuals and families, like inflation, high interest rat[...]
4 Ways to Offer Wellness Tools and Retain Your Workforce
As labor shortages continue to impact companies across industries, businesses are shifting their focus to employee retention. According to Bank of America’s recent Workplace Benefits Report, 46% of employers have seen an increase in resignations over the past year while one in three employees have switched jobs or thought abo[...]
Guest Column — Closing the Racial Wealth Gap With Education and Financial Planning
As a financial advisor, I have witnessed the profound and long-lasting generational impacts of the racial wealth gap in our society, which exists due to historical factors that continue to impact the wealth, earning potential and distribution of assets in our communities. According to the Bureau of Labor Statistics, the median w[...]
Battling the “Data Wheel of Death” in Business Development
In our modern corporate world, data is the most valuable asset a company can hold. Organizational leaders know just how much value there is in the metrics of everything from customer behavior to operational efficiency. From a strategic point of view, data can reduce waste and help businesses to grow more quickly — unless, of [[...]
How to Craft an Ideal Employee Experience Strategy — 6 Easy Steps
Families are feeling more connected after the challenging times they’ve experienced over the past three years. In addition to enjoying more time together, they’ve saved money and found convenience from new workplace policies toward flexibility, choice, and remote or hybrid work — three factors that contribute to a successf[...]
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Maximize Your Impact: The Power of Intentional Network Building
How has a valuable network helped you pivot and flow in our fast-changing and increasingly complex environment? Have you been inspired by someone else’s story? How has your success in business and life been directly impacted by your engagement with an intentional group of peers and partners? Peers can give you insights, new id[...]
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The 5 Love Languages of Marketing
In 1992, author Gary Chapman gave couples around the world a groundbreaking new way to communicate about and, hopefully, deepen their relationships. The 5 Love Languages is a best-seller, complete with an official online quiz that has kept this 90’s self-help classic on the “relevant” shelf over the decades. Chapman’s [...]
4 Tips for Rebranding Your Business – And What It Reminds Us About Entrepreneurship
As entrepreneurs, our businesses grow and evolve in ways we never expected. Our business plans, products and services, even the very identity of our ventures, are constantly changing — that’s why rebranding your business at the right time is so important. So when was the last time you considered if your logo is still an [...]
Why Being a Perfectionist May Actually Hurt Your Career in the Long Run
“So you think you’re perfect?” This is the response I sometimes hear when I share that I am a recovering perfectionist. This couldn’t be farther from the truth. As perfectionists, our defining characteristic is a tendency to set unreasonably high standards and then beat ourselves up when we inevitably don’t meet them[...]
How Colorado Businesses Can Benefit from Nontraditional Funding and Private Equity Firms
Today, many business leaders are faced with an increasingly complex business environment and economic uncertainty. Interest rates remain high and material prices and supply chain volatilities continue to hamper business as usual, leading many business owners to evaluate their plans for 2023. Whether they’re looking to align wi[...]
Is the Small Business Service Economy Poised for a Massive Comeback in 2023?
There’s an old saying: The (small business) show must go on. Well, that’s not exactly how it goes, but it’s the truth. Unlike other industries that are much more dependent on the whims of the stock market, the small business service economy remains steady despite volatile economic periods, like the one we are c[...]
