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The Role of Customer Acquisition and Retention in Business Growth
The success of a business relies on multiple aspects, including the quality of products or services, efficient marketing tactics and smooth operational processes. However, the key ingredients for boosting revenue and growth are fundamentally twofold — attracting new customers and keeping existing ones. Both customer acquisitio[...]
The Remote Work Burnout is Real: Here’s What You Need to Know
In the wake of the pandemic, remote work swiftly became the norm for countless businesses worldwide. Over a third of employees now work, at least partially, remotely. The shift is heralded for its safety, convenience and liberation from the dread of an employee’s daily commute. However, it also bears a downside that looms [...]
How to Embrace Socially Conscious Business Models (and Increase Your Profit Margin)
In recent years, there has been a growing emphasis on the importance of social and environmental impact in business practices. Companies are increasingly recognizing the need to balance profit-making with positive contributions to society. This emerging trend, known as socially conscious business models, is reshaping the way org[...]
Discover the Best CRMs for Small Businesses in 2024
Small businesses thrive by leveraging available resources in today’s competitive landscape. CRM software stands as a pivotal tool in this tech arsenal. It’s more than just data organization; it’s a game-changer, offering insights into customer behavior, preferences and interactions — key elements for adapting[...]
What is Programmatic Advertising (And How Does it Work?)
An innovative approach that has revolutionized the way businesses connect with their target audience is programmatic advertising, a technology-driven, data-centric approach to procuring and positioning digital advertisements. In contrast to conventional ad-buying methods that include human negotiations and manual insertion orde[...]
AI vs. Traditional: Which is the Best Approach in Recruitment
Recruiting challenges change constantly, which means you need creativity to stay ahead of the curve and ensure efficient hiring. However, traditional methods, while tried and tested, can struggle to keep pace with the dynamic hiring needs of today’s world. Enter AI recruiting. From sourcing to candidate assessment, this pr[...]
How to Protect Your Business Against a Data Breach in 2024
We all remember the time period when Chipotle repeatedly had one monumental security breach after another. However, data breaches can happen to big and small businesses alike. Nearly half of cyber-attacks target small businesses and 60% of small companies who experience a significant attack go out of business. The annual Data Pr[...]
Empowering Neurodiversity: The Competitive Edge in Workplace Loyalty and Reliability
Loyal. On task. Reliable. HR and Business owners — Do you want those qualities in employees? In the realm of employment, the conversation around diversity has expanded to encompass the spectrum of neurological differences. Neurodiversity embraces differences in brain function and behavior as a natural manifestation of humanity[...]
Why Colorado Needs Sustainable Power Solutions for Modern Aviation
In recent times, there’s been a growing call for sustainable power solutions in modern aviation. As the aviation industry aims to cut down on its carbon footprint and address climate change concerns, finding alternative energy sources has become a top priority. READ: United Airlines & MSU Denver Join Forces to Tackle[...]
This Winter Travel Season, Tech is Playing an Important Role in Denver’s Aviation Security
It may not be a surprise for those who frequently travel during the holidays, but the Transportation Security Administration (TSA) confirmed that on the Sunday of Thanksgiving weekend, 2.9 million jet setters officially broke a record for most airline passengers on a single day. Government officials forecasted a record travel se[...]
10 Reasons Fractional Executives Could Transform Your Business in 2024
The concept of fractional executive work is gaining remarkable traction, but it isn’t just a quirky experiment in the business world; it is already a proven and practical approach that is growing, and not going away. According to recent statistics, a growing number of companies in the United States are recognizing the valu[...]
Mental Health Diet: Gen XYZ’s Embrace of “Healthy” Snacks
It’s fair to say that today’s reality has our minds ceaselessly bombarded with a barrage of information and stimuli, and to that end, the preservation of mental well-being has emerged as a topmost priority for many. With an amplified awareness of the intricate connection between the mind and the gut, Generations X, Y (Millen[...]
