Unlocking the Power of Data for Small Businesses: How Data Implementation Drives Business Growth and Success
Formerly an advantage, data is now a mandatory aspect of doing business at the highest level. For many small business owners, it’s a word that sounds expensive and maybe even a little intimidating. Both feelings are valid. Data implementation can be very complicated, and in certain cases, pricey. However, you don’t have to[...]
Harnessing the Power of Data: How Retail Business Intelligence Drives Customer Experiences and Boosts Sales
Data is fueling retail these days, adding a new dimension to understanding and anticipating customer needs. To maintain sales volumes and a competitive edge, traditional brick-and-mortar operators should start creating customer experiences that extend beyond the physical space. Let’s see how dedicated retail business intellige[...]
Combatting E-commerce Fraud: Best Practices for Fraud Prevention in Online Sales
With the fast-paced growth of online sales, e-commerce fraud risks are higher than ever. Fraudsters attack online shoppers and e-commerce stores, causing customer dissatisfaction and revenue losses for merchants. Remarkably, the total cost of fraud is on average much greater than the value of the goods sold. Signifyd’s State o[...]
Colorado’s Aerospace Industry Booms: From the Front Range to Outer Space
Colorado’s aerospace industry is thriving. From a mission to the moon to earth observation and quantum computing, the state’s companies and universities are contributing to the industry’s growth and pushing the boundaries of what is possible in space exploration and technology. With a rich history and a robust [...]
Understanding the Differences between Community Banks and Large Financial Institutions in the Wake of Recent Bank Failures
The financial sector has been under intense scrutiny after the failure of two large financial institutions that specialized in high-risk industries, such as the cryptocurrency sector. Some depositors in local communities might be wondering what this means for their hard-earned money. But consumers — and policymakers in Washing[...]
Improving Your Customer Experience and Boosting Satisfaction — 3 Easy Tips
The top companies in Colorado know how to create a positive customer experience: listening to customer feedback. Positive reviews are key, and you can get them by investing in technology so your teams can work seamlessly and your clients can get the answers they need on a timely basis. Here are some considerations for achieving [...]
How Brands Can Grow Customer Loyalty and Build a Positive Reputation in 2023
Growing customer loyalty is more important than ever these days. Consumers are feeling twice as pessimistic about the economy, and they are being extremely careful when making decisions to spend their money. For this reason, it is vital that brands do everything they can to stand out from the competition. Loyal customers are mor[...]
Don’t Get Left Behind — Top 8 Social Media Trends for 2023
If you want your business to succeed, it’s critical to keep up with the most recent trends in social media, which are constantly changing. Here are the top 8 social media trends that you should be aware of for 2023. READ: How To Organically Grow Your Company’s Social Media Presence The creator economy will keep [&helli[...]
The Best Modern HR Strategies: Navigating Challenges and Embracing Opportunities
In recent years, HR strategies have drastically changed. From compliance regulations, COVID-19 and the shift toward remote work — as well as an increased focus on the employee experience — HR departments have been forced to constantly evolve. As the state of HR’s complexity increases, there are ways HR leaders can turn the[...]
Using Video in Email Marketing Campaigns: Best Practices and Benefits
Email marketing campaigns have been a staple in the world of digital marketing for years, and for good reason. However, as consumers become more visually driven, it’s important to consider new ways to engage with your audience. That’s where video marketing comes in. READ: Is B2B Email Marketing Dead? By combining[...]
Careit Brings New Food Rescue App to Denver to Combat Hunger With Surplus Food Donations
Careit, a Los Angeles-based free food donation and rescue app that connects businesses to nonprofits to combat hunger, is officially available in Denver. The app provides a free online marketplace that makes it easy for Denver restaurants, caterers, food distributors, corporations, grocery stores and more to donate surplus food [...]
How to Protect Trade Secrets When Noncompete Agreements Are Not an Option
Colorado has always been one of the most restrictive states when it comes to enforcing noncompete agreements. However, Colorado’s restrictions have always included an exception for noncompete agreements that are tailored to protect a business’s trade secrets. That said, the Federal Trade Commission (FTC) recently proposed a [...]