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How the Colorado Chamber of Commerce is Breaking New Ground in Environmental Sustainability
Employers throughout our great state have long been invested in a clean environment for the communities where they operate for the future of Colorado. We’ve worked closely with our members at the Colorado Chamber of Commerce to address environmental policy, and we’ve seen firsthand how committed the business community is in [...]
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The Business of Business Valuations and Divorce
Business owners often face many competing demands of their time and energy: employees, clients, human resources and strategic growth, just to name a few. When that business owner is facing the possibility of a divorce, the stress can mount: How will divorce impact my business interest? Am I going to be forced to co-own my [&hell[...]
From Clicks to Conversions — How to Craft an Effective Online Advertising Strategy
Online advertising has become a crucial part of digital marketing. According to a report by eMarketer, worldwide digital ad spending is projected to grow from $332.84 billion in 2021 to $517.51 billion in 2023. However, creating a successful advertising campaign is not as simple as creating an ad and selecting a platform. In thi[...]
How to Minimize Cybersecurity Risks and Balance Customer Friction for Your Online Business
If you launch an online business or want to improve your existing brand, you must set up a good security system, not just to minimize cybersecurity risks, but also to compete with established rivals. In addition to a shared customer base, your competition may already have a productive balance between security and friction that k[...]
AI in Employment — A Troubling Issue in the Hiring Process
After the Equal Employment Opportunity Commission recently indicated it intends to increase scrutiny over employers’ use of AI in employment, recruitment, hiring and disciplinary decisions, employers are well advised to do the same. Automation in employment decisions usually goes one of two ways — it mitigates or increases b[...]
The Colorado Aerospace Industry is Combating an Alarming Pilot Shortage — Here’s How
With the nation’s second-largest aerospace economy, Colorado is home to more than 400 aerospace and aviation companies. To keep Colorado at the forefront of aerospace innovation, we must have a strong talent pipeline. Yet, our workforce is at a crisis point. There are millions of open jobs but people lack the skills needed to [...]
Tyler Fuss of LIME Painting Awarded Franchisee of the Year by International Franchise Association
The International Franchise Association (IFA) named Tyler Fuss, owner of LIME Painting in Northern Colorado as a 2023 Franchisee of the Year. Fuss was honored at the 63rd IFA Annual Convention in Las Vegas, Nevada, for being an outstanding franchise establishment owner-operator. “Franchisee of the Year recipients represent the[...]
Conserving Colorado’s Natural Treasures — Federal Conservation Funding and its Critical Role
Spring in Colorado means it’s time to start trading in your ski boots for hiking boots. As snowpack starts to melt away and access to the backcountry opens up, we can begin again our treks to explore the incredible sites across our state’s public lands. It’s also an opportunity to reflect on threats to federal […]
Guest Column — Fighting Gender Politics in the Home Improvement Industry
There truly is a stigma surrounding home improvement and restoration contractors. As the local franchise owner of Storm Guard of North Metro Denver, I understand that the home improvement industry can sometimes be intimidating. This is especially true for female homeowners, who tend to shy away from taking charge of home impro[...]
4 Easy Tips to Avoid Missed Business Opportunities
Many business owners can attest to overlooking opportunities that could’ve taken their profitability, revenue, innovation and teams to the next level. As a result, their operations are stagnant, moving them closer to shutting their doors for good. That’s why it’s important to ensure you avoid missed business opport[...]
What are Your SEO Content Gaps? Plus, 3 Ways to Fix Them
An SEO content gaps analysis is all about identifying topics and additional content that may be missing from your existing content library. This will assist you in identifying new opportunities in your content marketing strategy and improving your SEO. Content analysis also allows you to build successful content strategies that [...]
Open for Business — Four Priorities for Maintaining Colorado’s Economic Competitiveness
It’s easy to forget that Colorado businesses aren’t buildings, they are real people — employees, business owners, suppliers, investors — that make up the foundation of Colorado’s economic success. It’s also easy to forget that the economic concerns affecting individuals and families, like inflation, high interest rat[...]
