Maximize Your Impact: The Power of Intentional Network Building

Regardless of the industry you happen to work in, networking is an invaluable skill in the wide world of business.
How to network in business

How has a valuable network helped you pivot and flow in our fast-changing and increasingly complex environment? Have you been inspired by someone else’s story? How has your success in business and life been directly impacted by your engagement with an intentional group of peers and partners?

Peers can give you insights, new ideas, different perspectives, inspiration, referrals and introductions to the right people. They can also bring diverse experiences, objectivity, and skills and can share their lessons learned in ways that cannot be found elsewhere. Partners can help your company open up new opportunities, access funding and provide trusted services so you can achieve sustainable growth. What is the ripple effect of these advantages on your employees, your customers, your families and your communities?

READ — Five Common Networking Mistakes Made by Executives

One of the biggest assets in business is being part of a strong network, no matter your industry. Think of it as a gift that keeps on growing. People do business with people they know and trust. Additionally, there are educational opportunities as well as personal and social advantages. Building and nurturing relationships also increases visibility, improves credibility, relieves isolation, opens up opportunities and will even help you find a new vendor, your next client or your next great hire.

How do you keep your competitive edge? A strong network can give you an advantage over your competitors. You may have access to information and resources your competitors may not have and there are plenty of opportunities to build awareness around your brand and get your name and face out there. You may also want to build a reputation and trust by giving presentations, writing articles or sharing your expertise.

Industry networks connect and educate people in the same sectors and professions. Other professional networks consist of members with vastly different backgrounds and in different industries, but who still have many shared challenges. Cybersecurity, digital marketing, recruitment, retention, and managing remote or hybrid workforces just to name a few.

READ — Managing a Remote Work Team with Communication and Ease

There is no question that a connected community is stronger and more effective. It’s easy to get lost in the daily grind. Stay on top of trends and competitors, and learn about new opportunities and potential threats. Your talented peers can help you drive performance today and prepare for the challenges of tomorrow. Think about what an intentional network can bring you and get to the important answers and trusted resources you are looking for faster!


Companies to Watch was developed by the Edward Lowe Foundation as a unique way to recognize and honor second-stage companies that demonstrate high performance in the marketplace with innovative strategies and processes, making them “worth watching”. 

Colorado Companies To Watch celebrates, connects and supports entrepreneurs with businesses headquartered in Colorado. You can have the opportunity to be a part by applying directly or by submitting a nomination for a company who should be considered to be a CCTW Winner.

As the Vice Chair of the Alumni Committee, Gillian Faith volunteers her time and energy to support Colorado Companies to Watch in becoming known as a trusted source of information and resources designed to support the growth of our state’s 2nd stage businesses.  They’re bringing together our vast network of winners, alumni, and supporting partners to promote these highly valuable relationships, exchange of information, introductions and referrals; creating a measurable ROI for CCTW. This is a truly energizing and influential group!

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