Joe Goorman works hard and gives back
Joe Goorman is one of the Top 25 Young Professionals of 2021

Joe Goorman, 39
Director of Commercial Sales & Development, American Furniture Warehouse | Englewood
Joe Goorman will be the first to tell you that while he might not be the biggest, fastest or smartest person in the room, he’s definitely the hardest-working. And his colleagues couldn’t agree more.
“Joe was the company’s top sales associate for many years and set a new standard for success,” co-worker Jessica Rose says. “He worked with new and veteran sales associates to create sales strategies that pushed them to become better sales professionals and increase their income.”
Since starting Commercial Concepts by American Furniture Warehouse five years ago, Goorman, who turned 40 after his GenXYZ submission, has built a successful portfolio of over $40 million in project sales and has won ColoradoBiz’s “Best of Colorado” office furniture dealer three years running.
Goorman’s work with Easter Seals of Colorado has ensured the success of all of their new build and remodeling projects, to which AFW has donated more than $250,000 worth of new furniture. He and his wife help fundraise for the Children’s Hospital Young Professional Group and support nonprofits including the Matthew Shepard Foundation, Project Cure and the Denver Dumb Friends League, among others. Goorman recently finished a three-year board term with Elephant Energy, a nonprofit dedicated to using the power of entrepreneurship to solve energy problems in rural Africa.
His No. 1 goal: “Continuing to build a successful business career that enables me and my family to give back to our community.”
This article is part of the ColoradoBiz’s 2021 Top 25 Young Professionals. Click here to read more about the latest class of up-and-coming movers and shakers.