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5 Essential Strategies to Enhance Digital Customer Experience for eCommerce Success
If you run an online store, you don’t have the face-to-face opportunity to engage your customers and sell products. Instead, you need to make transactions easy and frictionless. These five digital customer experience strategies will show you how. READ: Unlocking Brand Loyalty — Enhancing Customer Experience in the Digital Age W[...]
Ibotta’s Strong Debut on Wall Street Signals Growth for Digital Coupon Platforms
NEW YORK (AP) — Shares of Ibotta, a Denver-based and Walmart-backed digital company that offers customers cash-back rewards and rebates on grocery brands ranging from Nestle to Coca-Cola, rose 17% in its Wall Street debut. The stock, which trades under the ticker "IBTA" on the New York Stock exchange, opened Thursday at $117, we[...]
What You Need to Know About Bitcoin’s Latest ‘Halving’
NEW YORK (AP) — The "miners" who chisel bitcoins out of complex mathematics are taking a 50% pay cut — effectively reducing new production of the world's largest cryptocurrency, again. Bitcoin's latest "halving" occurred Friday night. Soon after the highly anticipated event, the price of bitcoin held steady at about $63,907. [...]
Colorado Among Six States Aiming to Regulate AI
Artificial intelligence is helping decide which Americans get the job interview, the apartment, even medical care, but the first major proposals to reign in bias in AI decision-making are facing headwinds from every direction. Lawmakers working on these bills, in states including Colorado, Connecticut and Texas, came together Thur[...]
Elevate Your Online Brand: How Social Media Marketing Can Boost eCommerce Sales
For eCommerce business owners, mounting competition in the virtual retail space makes it increasingly challenging to boost their online sales. Do you struggle when it comes to winning a new customer and retaining your existing ones? If so, you're not alone. Forward-thinking entrepreneurs and digital marketers are already leveragin[...]
Future-Proof Your Company: 5 Key Strategies for Business Success in 2024
The world and the economy never stop evolving, and in 2024, customers expect more than just great products. Recent studies show that over 70% of consumers want to buy from companies that align with their values, especially in health, sustainability and digital innovation. This shows us the importance of understanding what people [...]
What is Building Information Modeling (BIM)? Discover How BIM is Shaping Modern Commercial Real Estate
Building information modeling, or BIM, is more than just an industry trend in commercial real estate — it is a game-changing technology that is redefining how properties are designed, built, managed and sold. If you're involved in commercial real estate, harnessing BIM's potential can streamline the development of your projects an[...]
Mastering SEO: How to Build a Quality Backlink Profile and Boost Your Website’s Performance
Search engine optimization (SEO) is crucial for online business success. Building a quality backlink profile, which consists of inbound links from other websites, is a key factor in improving search engine rankings and driving organic traffic. The link between backlinks and SEO performance is well-established, with 55% of busine[...]
Tech Startup: Afference’s Touch-Sensitive Prosthetics
Afference WHERE: Boulder, CO WEBSITE: www.afference.io FOUNDED: 2022 Initial lightbulb CEO Jacob Segil collaborated on Afference’s underlying technology with co-founder and CSO Dustin Tyler, a professor at Case Western Reserve University in Ohio. “We’ve been studying how to restore the sense of touch for people with amputa[...]
Media Kit
Whether your goal is to increase brand awareness, tell your story, or capture motivated customer leads, ColoradoBiz marketing experts will tailor an advertising plan to get your audience, message, placement, and timing right through the following solutions: Digital Display AdsPrint AdvertisingSocial AdvertisingEmail CampaignsSponsor[...]
Good Company: Jon Nordmark and Iterate.ai
Nordmark co-founded eBags in 1998 and served as CEO through 2008 and chairman until Samsonite acquired the company in 2017. The company was profitable in 2001 and not only survived the dot-bomb, but thrived to the tune of 29 million bags sold before the acquisition. For his follow-up act, Nordmark moved into software and artifici[...]
New Owner, New Era for ColoradoBiz
When BridgeTowerMedia announced on Feb. 8 the acquisition of ColoradoBiz, it signaled a bold new direction for the brand that has been the authoritative voice of business statewide since 1973. BridgeTower owns more than 40 media and research brands across the country. The addition of ColoradoBiz to the fold marks its first foray int[...]
Colorado Biz’s 2024 Digital Executive Golf Guide
Colorado Biz's 2024 Digital Executive Golf Guide Every year, companies large and small take advantage of Colorado’s spectacular array of public and private golf courses to entertain clients and reward employees. Simply put, this is the ideal section to engage the C-level executives and business owners who golf. The ColoradoBiz [...]
Striking Tech Gold in The Rockies: Fueling Innovation and Talent in Denver and Beyond
Every 72 hours a new tech company stakes its claim and opens its doors in Colorado. This impressive statistic signifies more than a booming economy, it demonstrates that Colorado must be offering something more than a thriving job market. What is the allure of the Centennial State to tech giants and ambitious startups? Over the la[...]
Mastering Backlinks: The Key to SEO Success and Enhanced Online Visibility
Search Engine Optimization (SEO) is crucial for online business success. Acquiring high-quality backlinks, which are inbound links from other websites, is a key factor in improving search engine rankings and driving organic traffic. Plus, the link between backlinks and SEO performance is well-established, with 55% of businesses r[...]
Why Robot Can’t Sell: 6 Reasons AI Isn’t Ready to Replace Your Product Writer
Imagine this: You're browsing for a new pair of running shoes. You come across a product description that reads: "Experience optimal comfort and performance with our revolutionary running shoes! These shoes have premium materials and will propel you to new heights. Order yours today!" Something feels off. Why? It's generic, lacks [...]
5 Key Steps to Develop a Winning Business Plan in 2024
The world and the economy never stop evolving, and in 2024, customers expect more than just good products. Recent studies show that over 70% of consumers want to buy from companies that align with their values, especially in health, sustainability and digital innovation. This shows us the importance of understanding what people dema[...]
5 Ways User Behavior Analysis Drives User Engagement and Conversion Rates
Website user behavior analysis is an essential aspect of any digital business strategy. By understanding how customers interact with and navigate websites, brands can make informed decisions to improve the user experience and drive higher conversion rates. READ: From Clicks to Conversions — How to Craft an Effective Online Adver[...]
How to Optimize Supply Chain Security: 5 Comprehensive Inventory Management Strategies
Inventory management and security have become necessary for organizations aiming to enhance efficiency and safeguard their assets. Integrating these critical components minimizes risks and optimizes inventory control, improving business performance. Security and inventory management can provide actionable insights and higher profitab[...]
Top AI Tools for Bloggers in 2024
Are you ready to turbocharge your blogging game and leave your competitors in the digital dust? In the rapidly evolving world of blogging, staying ahead means constantly seeking out the latest and greatest tools. As we dive into 2024, artificial intelligence (AI) stands as the beacon of innovation, offering solutions that promise n[...]