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Theron Gore Named Chief Marketing Officer at East West Hospitality

East West Hospitality has over $3 billion in assets under management and 1,300 employees


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East West Hospitality named Theron Gore as its Chief Marketing Officer. Gore will oversee all aspects of sales and marketing for the luxury property management firm, which has more than 30 years of success in a variety of businesses, including association, rental and property management, hotels, spas, fitness, restaurants and retail operations.

East West Hospitality currently manages over 90 Homeowner Associations and more than 2,500 condominiums, townhome and luxury homes  in Colorado, Utah, South Carolina, California and Hawaii as part of its vacation rental program. East West Hospitality also manages condominium hotels, retail outlets, commercial properties, spas, fitness centers and restaurants.  The firm has over $3 billion in assets under management and 1,300 employees.

Gore brings over twenty years of marketing and technology experience to East West Hospitality, having founded three successful software, digital marketing and website development businesses, including Eagle River Associates and SendSites.

“Theron is a strategic thinker and entrepreneurial minded and we could not be more excited to have him on our team,” says Colleen Weiss-Hanen, president and CEO of East West Hospitality. “Under Theron’s leadership, we plan to focus on the enhancement of our short- and long-term sales and marketing plans as well as continued technology initiatives to accompany those plans.”

Gore is a long-time Vail Valley local who enjoys biking, trail running and hiking with his wife and two sons.

East West Hospitality

East West Hospitality prides itself on providing expertise in real estate and property management. It was named the Vail Valley’s “Business of the Year”  in 2018, Colorado’s “Best Property Management Company” by ColoradoBIZ Magazine and was recently honored as one of the “Top 50 Best Places to Work in 2019” by Outside Magazine. For more information on East West Hospitality, please visit eastwest.com or call 970.763.7126.

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